Young Australians Implored to Drive Down Road Deaths

Young Australians Implored to Drive Down Road Deaths

 

 

 

 

 

YOUNG AUSTRALIANS IMPLORED TO DRIVE DOWN ROAD DEATHS

National research uncovers key road risk factors amongst Australian youth

 

New research released today has revealed young Australian drivers are fueling the risk of road trauma by lacking basic car safety knowledge and skills.

The data from Driver Safety Australia[1] showed a staggering 90 per cent of drivers aged 25 and under do not undertake regular vehicle checks – either lacking the skills to perform the checks themselves or naively believing a warning light would alert them to any safety issues.

Despite one in two young Australians driving a vehicle that is more than a decade old, the same number of drivers have never considered what they would do if their car broke down unexpectedly.

Alarmingly, the research also revealed that half of drivers aged 25 and under have knowingly driven a car that had a safety issue at the time, while three in five admitted they would keep driving if their car was making an unusual noise.

When it came to facing a specific issue like a broken headlight or worn windscreen wiper, the research showed that young drivers are five times more likely to spend $50 on a meal out with friends than they would on fixing a safety concern.

Driver Safety Australia founder and CEO Russell White said this frightening research was not only endangering the lives of young drivers, but all road users.

“These latent attitudes towards safety are surprising given that one quarter of young drivers have broken down suddenly, and a further two in five have been stranded when travelling in a friend or family’s vehicle,” Mr White said.

“Car accidents can happen in an instant and having a car in safe condition can be the difference between life and death. Every driver has a responsibility to ensure they’re taking precautions to keep themselves and those around them safe.

“On top of these safety concerns, there’s also the added risk of being stranded when broken down on the side of the road. In fact, more than 1.2 million people breakdown on Australian roads each year[2], which equates to two cars every minute.

“Unfortunately, we continue to see serious injuries and fatalities as a result of being struck in high-traffic areas, which can often be avoided.”

However, the research highlighted opportunities for improvement, showing that it wasn’t solely an attitude problem – rather a lack of education that is responsible for driving this road risk.

Of the quarter of young Australian drivers who claimed they don’t know anything about basic car checks, two thirds are eager to learn how to perform these activities.

Additionally, a further one in four who do know some of the basics are hopeful to continue to learn more.

In an effort to better arm young drivers with crucial car safety knowledge, Driver Safety Australia has once again teamed up with leading specialist auto retailer Supercheap Auto to drive a national educational initiative.

Young drivers can access free training on basic vehicle safety checks this National ‘Check It’ Day, Saturday 28 March, across Supercheap Auto’s 278 stores nationwide.

The program also offers access to ongoing online tutorials at www.supercheapauto.com.au/checkit.

Supercheap Auto General Manager Customer Communications & Engagement, David Bauer, said empowering young drivers with the knowledge and skills required to perform basic safety checks would help drive down unnecessary road deaths across the nation.

“Ultimately, we can prevent a lot of road crashes through our actions, when we’re on the road, but importantly by ensuring that our cars are completely up to scratch, and meet safety standards,” Mr Bauer said.

“We’re fortunate at Supercheap Auto to have a skilled team and the tools required to help educate the newest generation of vehicle owners and in doing so, prevent not only breakdowns but road trauma.”

 

– ENDS –

 

Media contacts:

Madison Saunders, Thrive PR on behalf of Driver Safety

madison.saunders@thrivepr.com.au or +61 403 959 271

 

Frances Milvydas, Thrive PR on behalf of Driver Safety

frances.milvydas@thrivepr.com.au or +61 431 296 499

[1] Research conducted by third-party specialists Pure Profile between 28 November and 2 December 2019 of a nationally representative

sample size of n=617 Australian and New Zealand licence holders aged 18-25 years.

[2] https://www.mynrma.com.au/community/news-and-media-centre/cars-more-advanced-but-still-vulnerable-to-breakdowns